The American Marketing Association’s Mplanet conference is coming up at the end of this month, January 26-28th, in my backyard (Orlando). I attended the first version in 2006, yes that’s right three years ago.
It’s actually an interesting concept, the three year gap ensures that the content is fresh and not simply a rehash of last year….after all much can happen in three years 
I’m honored once again to be one of the invited bloggers to help cover the event along with Toby Bloomberg and Peter Kim. Over the next few weeks I’ll be posting a bit more about some of the trends/issues related to the event here, and on the Mplanet blog.
Will you be attending Mplanet?